About Wisconsin Fertility Institute

Wisconsin Fertility Institute is a fertility and reproductive health clinic located in Wisconsin, specializing in comprehensive infertility treatment, advanced gynecology, and surgical care; since opening in 2007 the institute has helped welcome over 5,000 babies, reflecting its strong success record, and it offers a full spectrum of services including intrauterine insemination, in‑vitro fertilization, ovulation induction, egg freezing, donor and surrogacy programs, and fertility preservation for cancer patients, as well as treatment for hormonal disorders such as PCOS, amenorrhea and puberty abnormalities; the clinic distinguishes itself with honest, up‑front pricing, a dedicated full‑time insurance specialist, partnerships with CapexMD and Future Family for financial assistance, and a nurturing, inclusive environment that welcomes patients of all backgrounds while providing personalized treatment plans crafted by world‑renowned specialists and a collaborative care team of physicians, nurses, and support staff; patient support extends to comprehensive counseling, 24‑hour phone triage, coordinated care navigation, and extensive educational resources, ensuring each family feels guided and cared for throughout every step of their journey.

check_circleWhy choose Wisconsin Fertility Institute?

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    1. Compassionate Expert Doctors
    Dr. Pritts, Dr. Ogden, and Dr. Collins provide thorough explanations, empathetic support, and personalized treatment plans. Patients highlight their honesty, hands‑on involvement, and willingness to answer questions promptly, contributing to multiple successful pregnancies after years of infertility.
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    2. Attentive Nursing Team
    Nurses Beth, Kelly, Ashley, and Tiffany are repeatedly described as caring, knowledgeable, and always available. Their ability to explain procedures, manage veins for blood draws, and offer emotional reassurance creates a supportive bedside experience.
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    3. Warm, Spa‑Like Environment
    The clinic features clean, calming décor, relaxing music, and a “spa‑like” atmosphere that helps reduce stress. Patients feel welcomed and treated like family rather than a number.
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    4. Strong Success Outcomes
    Numerous patients report achieving pregnancy, including successful own‑egg IVF cycles and second‑baby IVF successes, often after long periods of unsuccessful attempts elsewhere.

warningWhat to watch out for at Wisconsin Fertility Institute?

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    1. Administrative Communication Gaps
    Several patients experienced delayed callbacks, missed appointments, and difficulty reaching staff by phone. New patient inquiries sometimes go unanswered for weeks, leading to frustration during a time-sensitive process.
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    2. Ownership Transition Concerns
    After a recent acquisition, patients note a shift toward profit‑focused practices, staff turnover, and the departure of key physicians, which some feel has reduced the clinic’s patient‑centered focus.
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    3. Inconsistent Clinical Practices
    Reports include rushed IUI procedures, instrument mismatches, limited doctor availability during visits, and an allegation of inaccurate egg retrieval reporting, suggesting variability in procedural consistency.
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    4. Cost and Insurance Confusion
    Patients have encountered misleading insurance information, unexpected out‑of‑pocket expenses, and higher charges for services such as semen analysis, contributing to a perception that financial considerations outweigh patient care.

Fertility Treatment Prices at Wisconsin Fertility Institute

Prices shown are starting prices. Final cost depends on individual treatment plan.

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Consultation
from US$250

Initial Consultation with Specialist — 50 minutes, includes medical record review, testing and treatment options discussion

PGT-A Testing
from US$3,500
info

Prices are indicative only. The clinic will confirm the exact cost during consultation.

Source: wisconsinfertility.com, wisconsinfertility.com

3.8
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58 reviews
Based on real patient reviews

Wisconsin Fertility Institute — Patient Reviews

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B*** M.
4 months ago
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Nurses are amazing and so quick to get back to you!!

A
A*** R.
1 years ago
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Started with low expectations due to infertility, received exceptional support from staff, had a positive pregnancy outcome, and was very happy.

Dr. Ogden, Tiffany, and all staff are truly special and amazing. we started this journey with little hope and low expectations after dealing with infertility for so long, and ended up with the best su…

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S*** R.
1 years ago
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The nurses were absolutely amazing, explained every part of the process and were happy to answer questions as they came up. Worked with Beth primarily, and she was wonderful.

K
K*** N.
1 years ago
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I'll start by saying that I'm writing this while holding my 3.5 week old in my arms. This was probably almost two years ago at this point and I never intended on writing a review but the more I though…

B
B*** B.
1 years ago
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Today was my RET today and I had one of the best experiences. I really enjoyed working with Dr. Collins. She answered all of our questions and was very good at telling us what our next steps look like…

C
C*** B.
1 years ago
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I have to give two shout outs... Nurse Ashley- simply amazing. She is so caring, willing to take the time with you to answer any and all questions. Very personable. Always has a smile on her face. Ve…

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A*** L.
1 years ago
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It’s so hard for me to choose just ONE staff member to give a shout-out to. Dr. Ogden has been great explaining the processes, why she is doing what we are doing, and being empathetic. It’s always a “…

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M*** S.
1 years ago
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Submitted a new patient profile online on 6/12. Have not heard from them. When I call no one answers. Struggling with infertility & getting to the point of IUI/IVF is hard enough but to have a fac…

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R*** P.
1 years ago
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Save yourself time, money, and stress. Prior to being bought out, WFI actually cared about their patients. Now it’s nothing but a money grabbing company that does not care one bit about patient care. …

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S*** E.
1 years ago
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The nurses for the most part are very welcoming. Nurse Kelly was the most helpful out of all of them and always answered questions you had and gave recommendations if needed. In the year I was there…

Wisconsin Fertility Institute — FAQ

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Wisconsin Fertility Institute welcomes same‑sex couples and offers inclusive fertility treatment options. The clinic’s third‑party reproduction services include egg donation, donor sperm, and gestational carrier coordination, enabling lesbian couples, gay male couples, and single LGBTQ+ individuals to build families. Experienced reproductive endocrinologists guide patients through IVF, embryo transfer, and any necessary genetic testing, while the supportive staff ensures a respectful, affirming environment throughout the assisted reproduction journey.

Contact & Location